Author

Mark Trukhin

COO, VYRA Data Inc.

Mark Trukhin is the co-founder and COO of VYRA Data Inc. He runs the operating side of the company — onboarding, delivery, account management, and the systems that keep dozens of monthly engagements moving on time and on brand.

Mark's focus is the unglamorous work that makes a productized service feel premium: a predictable monthly cadence, clean reporting, fast response times, and quality controls that catch issues before clients see them. The promise behind VYRA's no-contract positioning depends on those operations being right.

On the marketing side, Mark spends most of his time on managed SEO and paid search — the channels where consistency over many months matters more than any single campaign. He works with the team to build editorial calendars, technical SEO improvements, and paid-ads structure that compounds for service businesses.

Mark writes about SEO fundamentals, paid search, and the practical side of running a productized agency. He aims to turn every article into something an owner can act on the same week.

Areas of focus

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